HOW WE'RE DIFFERENT > Integration is integral

Integrated, multidisciplinary campaigns cannot happen without an integrated, multidisciplinary marketing services team. Like the team you get at Carton Donofrio Partners.

Stop by our office on any given day and you're likely to find groups of us collaborating in rooms we call, appropriately enough, Collabs. Writers, researchers, media planners and buyers, art directors, Web designers, PR professionals, strategic planners, print, digital and broadcast production specialists — all working together. With one or more intrepid account leaders at the hub. Minds and laptops open, dry erase markers at the ready, we're pounding out the details of how a TV spot over here becomes a viral Web video that links to a microsite over there (to cite just one example).

It's fun, boisterous, often noisy work. But it's the only way we know how to deliver the elegant, sophisticated integration our clients need in today's complex marketplace. As demonstrated by these integrated campaigns, we do it quite well.

Want to collaborate on something big? Let's talk.